The Barceloneta is a neighborhood with immense potential but in which the natives have lost prominence. Neighbors who, with their involvement in the neighborhood life and its activities, try to breathe new life into it.
The beaches of Barceloneta are an energetic focus and nerve center that welcomes the life of different sports activities: boxing, paddle surfing, yoga ... Activities that are scattered on the beach, without having a nucleus, a place to stay. Nike has located the young entrepreneurs of the sport that organize these activities, and has created a house for them: BOXBARCELONA.
THIS IS THE HOUSE OF SPORTS,
OF CREATIVITY, OF THE ENTREPRENEURS,
OF INNOVATION AND ARTISTS.
BOXBARCELONA was born with the aim of returning Barceloneta to young people through sports and culture. In a privileged location on the beachfront, the BOX becomes a beacon on the beach that attracts a sports community led by our sport talents.
BOXBARCELONA also promotes the creative entrepreneurship of the young talents of Barcelona. For this, we have created a living ecosystem of collaborators, artists and designers from different fields. Iconic pieces of design and furniture, inspiring photographs, vinyls of local labels ... An electric and energizing environment for a creative community in continuous growth.
THIS IS THE HOUSE OF THE PASSIONATE FOR WHAT THEY DO
BUT THEY SUCCEED TO DO MUCH MORE.
This is BOXBARCELONA. A local community with a transforming vocation and a meeting point between sport and culture, born with the aim of giving voice and infrastructure to young local entrepreneurs of sport and creative fields. With a unique program of sports activities, a house and cultural agenda formed by local artistic talents, we will be able to boost the energy of the Barceloneta district. Make yourself comfortable, you are at home.
THIS IS THE HOUSE OF A COMMUNITY THAT UNDERSTANDS
THE SOCIAL AND HUMAN POTENTIAL OF THE BARCELONETA.
WELCOME TO THE BARCELONETA, WELCOME TO THE BOX.